Some of you may remember me as the Co-Founder and Co-Inventor of ACT! – the original contact manager that was designed to help people create not only more, but more importantly, more effective personal relationships, primarily in their business endeavors. Since its introduction in 1987, over 10,000,000 people around the world have used ACT!. With ACT!, we created the contact management category, which is also a precursor to today's CRM (customer relationship management) category. It is estimated that there are no more than 20,000,000 global CRM and contact management users combined. This market has yet to effectively address today's ubiquitous mobile-device user, who desires the same powerful functionality in the palm of their hand, without complexity and expense. That's why we developed VIPorbit.

Beginning with the iPhone, and coming soon for the iPad, VIPorbit provides desktop-like power and functionality on these devices, delivering a new category of software to the mass-market called Mobile Relationship Management. Apple alone is expected to exceed 100,000,000 iPhone users by March 2011, and analysts estimate that they will sell 60,000,000 iPads this year. To put this in perspective, one of the industry's major analysts recently stated that by the end of 2011 there will be 1.4 billion (that's right, with a "b") smartphone users, and another 100 million tablet users. Therefore, the existing contact management/CRM category of desktop and cloud users is insignificant in comparison, and the market demands a much more expansive category whose focus is today's mobile-device-enabled users. VIPorbit is the first product specifically designed to help mobile professionals deal with more people, most effectively.

If you are like me, there are three things that you no longer leave home without. Your car keys, your wallet or purse, and your phone. I have actually had people tell me that if they forget their wallet they may actually dismiss it and continue on with their day's activities, but if they forget their phone they will return home to get it. With VIPorbit, we’ve enabled the smartphone with an unprecedented level of functionality, so you can carry your valuable relationship information with you on an anytime/anywhere platform at an incredible value.

And so what is the value to you? And to those with whom you interact? A whole lot more than you may realize. In a nutshell, the opportunity to build relationship value. At VIPorbit, first and foremost, we believe that there is infinite value in closer relationships.

Take care, Mike
By Mike Muhney